Big Changes Coming To NYC’s Fifth Avenue

November 25th, 2019

New York City’s iconic Fifth Avenue is undergoing transformation — not just in bricks and mortar but in the very way it engages shoppers and visitors. As major luxury retailers and civic leaders rethink the future of this legendary corridor, experiential initiatives are playing a key role in elevating the cultural and retail experience. Among them were the first coordinated holiday window displays designed by Kathleen Ruiz of KRW Consulting alongside Mark Briggs — the inaugural multisite themed installation organized by the Fifth Avenue Association, bringing a new level of creativity and collaboration to one of the world’s most storied retail destinations.

Read the full article on Forbes here.